Join Us for The 2024 IAB SA Bookmark Awards Masterclass
(Cape Town, 29 January 2024): Following the success of the 2023 Bookmarks Masterclass, the IAB South Africa Bookmark Awards will be hosting its 2024 Bookmarks Masterclass on Wednesday, 7 February 2024. As the digital media and marketing industry evolves at a rapid pace, creating new audiences and ways to engage with them, the Bookmark Awards is the compass that provides the direction towards excellence in digital.
This year’s Bookmarks Masterclass will be held virtually and hosted by Alex Goldberg, Creative Partner at Ogilvy South Africa and 2022’s number two-ranked creative director in Africa and the Middle East. Alex has entered and won countless awards — including Bookmarks! — during his 20-year tenure in the communications industry. His love for creativity and mission to make purposeful work that surprises audiences and resonates with South Africans places him as the ideal host for a workshop seeking to enable the next generation of talented digital storytellers.
“I am incredibly honoured to be the host for this year’s Bookmarks Masterclass,” he says. “As much as it opens opportunities for engagement with entrants, it also provides a valuable platform for shared feedback and insights on the awards entry process.”
SIGN UP NOW FOR THE TOP TIPS & TRICKS
The Bookmarks Masterclass is aimed at equipping new and returning entrants with advice to finesse their Bookmarks’ entries. Alex will speak through his and his agency’s approach to crafting an entry and the vital components he always ensures are included. Masterclass attendees are encouraged to ask questions and will receive access to an exclusive Masterclass Email Series that will provide further invaluable tips to assist them in creating award-winning entries.
REGISTER FOR THE ONLINE MASTERCLASS HERE.
Date: Wednesday, 7th February 2024
Time: 11h00 - 12h30
Platform: Zoom webinar
For more information on the Bookmark Awards 2024, visit thebookmarks.co.za. Companies interested in sponsoring the Bookmark Awards 2024 categories, can email razia@iabsa.net.
//ends
Issued by Chimera Creative on behalf of IAB South Africa and The Bookmark Awards
2024. For media enquiries, contact zainab@chimeracreative.co.za.
About The Bookmark Awards
The Bookmark Awards is an IAB South Africa initiative that celebrates innovation, creativity and effectiveness within the media and marketing industry. It is the unrivalled benchmark of local advertising excellence. While The Bookmarks have always stood for prestige digital work, it also aims to drive digital change. Winning a Bookmark Award is a recognition of work that helps move the industry forward. thebookmarks.co.za
About the IAB South Africa
The Interactive Advertising Bureau (IAB) South Africa, formerly known as the DMMA, is an independent, voluntary, non-profit association focused on growing and sustaining a vibrant and profitable digital industry within South Africa. The IAB South Africa empowers the media and marketing industries to thrive in the digital economy and comprises 150 leading media companies, brands and technology firms working in digital marketing and media. The non-profit, non-government trade group fields critical research on interactive advertising while also educating brands, agencies, publishers and the wider business community on the importance of digital marketing. iabsa.net